What We Do
Strategy & Execution

Business and channel strategies. Insight driven by deep industry intelligence. Organizational planning and change management that delivers real results for your business.

Visit Touch Business Consulting (touchbc.com).

Creative & Communications

Customer connections fueled by imagination and delivered with creative vision. Brand stories that people will listen to. Experiences that will inspire them to engage and believe.

Recent Projects
WPC 2010
WPC 2010

Thirteen years of celebrating Microsoft's most important audience.

Partner Incentive Programs
Partner Incentive Programs

Rewarding and bringing value to partners without breaking the bank.

Starbucks Brand Days
Starbucks Brand Days

A five-gallery living brand guide located at Starbucks headquarters.

An Evening with Bill Gates
An Evening with Bill Gates

An informal dinner conversation about building community with the Microsoft founder.

To Be Heard
To Be Heard

If your don't learn to write your own life story, someone else will write it for you.

Battery Hydro
Battery Hydro

Branding the complete energy, hydration, and recovery beverage from Battery.

Partner Program ROI
Partner Program ROI

Segmentation model helps Microsoft track ROI for their partner program.

2011 Annual Meeting
2011 Annual Meeting

Celebrating shareholders with authenticity and elegance.

Invisible: Slavery Today
Invisible: Slavery Today

Revealing stories about freedom's heroes and their struggle.

Current
The Executive Speech Guru

May 16, 2012 | Ray Rasmussen

High Performance Teams: Culture vs. Checklists
We think a lot about high performance teams.  We are in the business of fielding and helping our clients create...

The Executive Speech Guru

April 12, 2012 | Margaret Rasmussen

Watching Sharks
“Shark Tank” should be watched by anyone that needs to present to senior executives. It is a show where small...

The Executive Speech Guru

April 12, 2012 | Allison Strother

Eight Do’s and Don’ts for Executive Blog Posts on Company News
When executives blog, people pay attention. During the news cycle following a recent product launch announcement for one...

The Executive Speech Guru

April 4, 2012 | Margaret Rasmussen

Scenario To Requirement: How To Truly Think Through Program Requirements
I think we’ve all seen it before: after a grueling period of building a program strategy, full of cross-team alignment...

The Executive Speech Guru

April 4, 2012 | Ray Rasmussen

The Miracle of the Daily Sync
Famously in the Mythical Man-Month, Fred Brooks wrote: “Question: How does a large software project get to be one year...

The Executive Speech Guru

March 28, 2012 | Ray Rasmussen

Simplify your life. Track only deliverables and meetings
If you are managing a business project, forget tasks. Forget activities. Only two things matter on large business...