Battery
Carlsberg-owned, Battery is the number one energy drink in Finland, now available in almost 40 countries. Our work for this active and innovative beverage company has included brand development, new product launches, print and broadcast advertising, packaging design, and promotions.
After many successful years of growth, Battery came to Touch with the opportunity and challenge to revitalize their brand. Addressing function, visual appeal, and impact, we established a color system to help identify specific flavors, while amplifying the ethos of the Battery brand. Bold contrast and clean design attracts the eye, making the product stand out amongst its competitors.
Battery Energy Drink is widely viewed as the most powerful in its category. Our work helped emphasize the functional core of the brand and enhance the brand’s reputation and global appeal.
