Starbucks
College Achievement Plan
Because opportunity should be within reach.
The Starbucks College Achievement Plan (SCAP)—a first-of-its-kind partnership with Arizona State University—gives eligible U.S. Starbucks employees (“partners”) the opportunity to earn a bachelor’s degree online, with full tuition coverage.
Since launching the Starbucks College Achievement Plan (SCAP) together in 2014 at The Times Center in New York City, Touch has partnered with Starbucks to support every graduation, celebrating the success of Starbucks partners year after year.
From graduate headshots and personal storytelling to social media reels and campaign content, our work has continued to grow and evolve alongside the SCAP brand.
20,000
Graduates
27,000
Students Enrolled
The series remains an active tool for Starbucks’ internal marketing team, helping elevate partner stories and bring the program’s impact to life in a meaningful, human way. As of 2026, more than 20,000 partners have graduated from the program, with over 27,000 currently enrolled.
Interdisciplinary Services Included:
